Creating a new toy product is an exciting idea that can help your company reach thousands of children. As you plan your product's launch, one of the main components to consider is the shipment of the product. Whether you're shipping directly to the consumer or to various retailers, it's important to be aware of multiple factors and ensure that your product ships as efficiently as possible. By using the following three shipping methods, you can ensure that your toys ship smoothly and the product launches without a hitch.  

Consumer Gift Packaging

As you prepare your toy for direct orders, it's important to consider who the toy is being ordered for. When parents are ordering a surprise for their children, they typically do not want the packaging or labels to give the contents away. This is why you should send the packages in plain packaging or offer the option of gift packaging. When choosing gift packaging, the actual package can be sent in a decorative design so the child can open the toy directly without the need to re-wrap it. This extra service can make a big difference on the service options for your toy.

Packaging Labels

When preparing your toy for retail shipments, labeling boxes can help make organization and distribution a lot easier. For example, a package label may include the quantity of the toy in the package and the exact version of the toy that has been shipped. For example, if your product in an interactive stuffed animal, then the label may include the type of animal that is inside. This helps separate orders and define different details within your product line. Instead of printing out separate labels, these labels can be printed directly on a shipping box. It can help you organize your warehouse and allows you to access inventory that is already packaged for shipment.

LTL Services

Often when shipping out a toy launch product, you may be sending out smaller quantities or only shipping to smaller retail toy shops. If this is the case, then you do not need all of the resources found with a whole freight truck. For smaller shipping quantities, a more affordable option may be through LTL services (such as freight logistics by PLS Logistics Services). Less than truckload services allow you to ship out smaller quantities across the country. These shipments will usually be mixed with other retail goods to help reduce costs and ensure that your products can still be delivered across the country. As your orders grow, you can continue to use LTL services until your product line expands or you start working with national retailers.

By being prepared for various shipping products, you can ensure that your product launches smoothly and has the best options for the most success.

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